

{"id":19470,"date":"2025-05-13T12:30:04","date_gmt":"2025-05-13T09:30:04","guid":{"rendered":"https:\/\/whynet.agency\/portfolio\/permanent\/"},"modified":"2025-05-15T00:12:51","modified_gmt":"2025-05-14T21:12:51","slug":"permanent","status":"publish","type":"portfolio","link":"https:\/\/whynet.agency\/en\/portfolio\/permanent\/","title":{"rendered":"Facebook advertising campaign setup and optimization for permanent makeup services"},"content":{"rendered":"<p><section data-kc-fullheight=\"middle-content\" id=\"portfolio-header\" class=\"kc-elm kc-css-855007 kc_row\"><div class=\"befbgr\" data-ssc-svg=\"\" data-ssc-img-s=\"\" data-ssc-img-anim=\"\"><\/div><div class=\"befbgr\" data-ssc-svg=\"\" data-ssc-img-s=\"\" data-ssc-img-anim=\"\"><\/div><div class=\"aftbgr\" data-ssc-svg=\"\" data-ssc-img-s=\"\" data-ssc-img-anim=\"\"><\/div><div class=\"aftbgr\" data-ssc-svg=\"\" data-ssc-img-s=\"\" data-ssc-img-anim=\"\"><\/div><div class=\"befbgr5\" data-ssc-svg=\"\" data-ssc-img-s=\"\" data-ssc-img-anim=\"\"><\/div><div class=\"befbgr6\" data-ssc-svg=\"\" data-ssc-img-s=\"\" data-ssc-img-anim=\"\"><\/div><div class=\"aftbgr7\" data-ssc-svg=\"\" data-ssc-img-s=\"\" data-ssc-img-anim=\"\"><\/div><div class=\"aftbgr8\" data-ssc-svg=\"\" data-ssc-img-s=\"\" data-ssc-img-anim=\"\"><\/div><div class=\"kc-row-container  kc-container\"><div class=\"kc-wrap-columns\"><div class=\"kc-elm kc-css-94495 kc_col-sm-12 kc_column kc_col-sm-12\"><div class=\"kc-col-container\"><div class=\"kc-elm kc-css-7725 kc_text_block portfolio-header__title\"><\/p>\n<p style=\"margin-top: 25px; margin-bottom: 0px;\">SAD MANKA TATTOO<\/p>\n<p>\n<\/div><div class=\"kc-elm kc-css-626154 kc_text_block portfolio-header__title\"><\/p>\n<p style=\"margin-top: 25px; margin-bottom: 0px;\" data-mce-style=\"margin-top: 25px; margin-bottom: 0px;\">Permanent makeup<\/p>\n<p>\n<\/div><div class=\"kc-elm kc-css-58680 kc_text_block\"><\/p>\n<p>Facebook Ads<\/p>\n<p>\n<\/div><\/div><\/div><\/div><\/div><\/section><section id=\"portfolio-content\" class=\"kc-elm kc-css-257943 kc_row\"><div class=\"befbgr\" data-ssc-svg=\"\" data-ssc-img-s=\"\" data-ssc-img-anim=\"\"><\/div><div class=\"befbgr\" data-ssc-svg=\"\" data-ssc-img-s=\"\" data-ssc-img-anim=\"\"><\/div><div class=\"aftbgr\" data-ssc-svg=\"\" data-ssc-img-s=\"\" data-ssc-img-anim=\"\"><\/div><div class=\"aftbgr\" data-ssc-svg=\"\" data-ssc-img-s=\"\" data-ssc-img-anim=\"\"><\/div><div class=\"befbgr5\" data-ssc-svg=\"\" data-ssc-img-s=\"\" data-ssc-img-anim=\"\"><\/div><div class=\"befbgr6\" data-ssc-svg=\"\" data-ssc-img-s=\"\" data-ssc-img-anim=\"\"><\/div><div class=\"aftbgr7\" data-ssc-svg=\"\" data-ssc-img-s=\"\" data-ssc-img-anim=\"\"><\/div><div class=\"aftbgr8\" data-ssc-svg=\"\" data-ssc-img-s=\"\" data-ssc-img-anim=\"\"><\/div><div class=\"kc-row-container  kc-container\"><div class=\"kc-wrap-columns\"><div class=\"kc-elm kc-css-286175 kc_col-sm-12 kc_column kc_col-sm-12\"><div class=\"kc-col-container\"><div class=\"kc-elm kc-css-909819 kc_row kc_row_inner sst-flex-row-inner\"><div class=\"kc-elm kc-css-686562 kc_col-sm-12 kc_column_inner kc_col-sm-12\"><div class=\"kc_wrapper kc-col-inner-container\"><div class=\"kc-elm kc-css-212816 kc_row kc_row_inner sst-flex-row-inner\"><div class=\"kc-elm kc-css-530630 kc_col-sm-12 kc_column_inner kc_col-sm-12\"><div class=\"kc_wrapper kc-col-inner-container\"><div  class=\"ssc_mltttl  kc-elm kc-css-486598 \"><div class=\"wr deb derb dea dera none nonea\"><h2 class=\"t1\">Permanent makeup<\/h2><p class=\"t5\">Presenting the project\u2019s objectives and achievements<\/p><\/div><\/div><\/div><\/div><\/div><div class=\"kc-elm kc-css-142227 kc_row kc_row_inner sst-flex-row-inner\"><div class=\"kc-elm kc-css-450441 kc_col-sm-7 kc_column_inner kc_col-sm-7\"><div class=\"kc_wrapper kc-col-inner-container\"><div class=\"kc-elm kc-css-797818 kc_row kc_row_inner sst-flex-row-inner\"><div class=\"kc-elm kc-css-290936 kc_col-sm-12 kc_column_inner kc_col-sm-12\"><div class=\"kc_wrapper kc-col-inner-container\"><div class=\"kc-elm kc-css-521745 kc_text_block\"><\/p>\n<p><b>PROJECT DESCRIPTION<\/b><span style=\"background-color: transparent;\"><b>:<br \/><\/b><\/span>Permanent makeup<\/p>\n<p><b>WEBSITE URL:<\/b><br \/><a href=\"https:\/\/instagram.com\/manka_tattoo_ink\" target=\"_blank\" rel=\"noopener\">https:\/\/instagram.com\/manka_tattoo_ink<\/a><\/p>\n<p>\n<\/div><\/div><\/div><\/div><div class=\"ssc-pi kc-elm kc-css-789657\"><a href=\"https:\/\/whynet.agency\/wp-content\/uploads\/2025\/05\/Screenshot-at-May-13-12-34-41.png\" title=\"\" class=\"ssc-pi-link image-link\">\n                <img    loading=\"lazy\" decoding=\"async\" data-src=\"https:\/\/whynet.agency\/wp-content\/uploads\/2025\/05\/Screenshot-at-May-13-12-34-41.png\" alt=\"\" class=\"ssc-pi lazyload\" width=\"1120\" height=\"262\">\n                <div class=\"ssc-pi-icon\">\n                    <i class=\"fa-image\"><\/i>\n                <\/div>\n                <div class=\"ssc-pi-overlay\">\n                    <div class=\"ssc-pi-overlay-icon\">\n                        <i class=\"fa-image\"><\/i>\n                    <\/div><\/div>\n            <\/a><\/div><div class=\"kc-elm kc-css-645160 kc_text_block\"><\/p>\n<p style=\"text-align: left;\"><strong data-start=\"49\" data-end=\"71\" style=\"text-align: center;\">About the project:<\/strong><span style=\"text-align: center;\"> This was the client\u2019s first advertising launch.<br \/><\/span><strong data-start=\"122\" data-end=\"130\" style=\"text-align: center;\">Goal<\/strong><span style=\"text-align: center;\"> \u2013 to analyze demand.<br \/><\/span><span style=\"text-align: center;\">It was possible not only to test interest but also to generate the required number of bookings for a week.<br \/><\/span><span style=\"text-align: center;\">Out of 37 leads, 7 resulted in actual procedure bookings.<br \/><\/span><span style=\"text-align: center;\">Subsequently, other salon services were promoted.<\/span><\/p>\n<p>\n<\/div><\/div><\/div><div class=\"kc-elm kc-css-377656 kc_col-sm-5 kc_column_inner kc_col-sm-5 portfolio-img\"><div class=\"kc_wrapper kc-col-inner-container\"><div class=\"kc-elm kc-css-663124 kc_shortcode kc_single_image\">\n\n        <img    decoding=\"async\" data-src=\"https:\/\/whynet.agency\/wp-content\/uploads\/2025\/05\/\u0437\u0443\u043a.png\" class=\" lazyload\" alt=\"\" \/>    <\/div>\n<\/div><\/div><\/div><div class=\"kc-elm kc-css-341327 kc_row kc_row_inner sst-flex-row-inner\"><div class=\"kc-elm kc-css-65592 kc_col-sm-12 kc_column_inner kc_col-sm-12\"><div class=\"kc_wrapper kc-col-inner-container\"><div id=\"portfolio-bools\" class=\"kc-elm kc-css-604250 kc_row kc_row_inner sst-flex-row-inner\"><div class=\"kc-elm kc-css-489211 kc_col-sm-3 kc_column_inner kc_col-sm-3\"><div class=\"kc_wrapper kc-col-inner-container\"><div class=\"kc-elm kc-css-485435 kc-feature-boxes kc-fb-layout-3\">\n\n\t<div class=\"content-icon\"><i class=\"nat-data-symbols-into-a-funnel\"><\/i><\/div><div class=\"box-right\"><div class=\"content-title\">KPI<\/div><div class=\"content-desc\">Lead generation\r\n<\/div><\/div>\n<\/div>\n<\/div><\/div><div class=\"kc-elm kc-css-443719 kc_col-sm-3 kc_column_inner kc_col-sm-3\"><div class=\"kc_wrapper kc-col-inner-container\"><div class=\"kc-elm kc-css-241561 kc-feature-boxes kc-fb-layout-3\">\n\n\t<div class=\"content-icon\"><i class=\"nat-money-growth\"><\/i><\/div><div class=\"box-right\"><div class=\"content-title\">investments<\/div><div class=\"content-desc\">$55<\/div><\/div>\n<\/div>\n<\/div><\/div><div class=\"kc-elm kc-css-770535 kc_col-sm-3 kc_column_inner kc_col-sm-3\"><div class=\"kc_wrapper kc-col-inner-container\"><div class=\"kc-elm kc-css-533411 kc-feature-boxes kc-fb-layout-3\">\n\n\t<div class=\"content-icon\"><i class=\"nat-laptop-profits-graphics-research\"><\/i><\/div><div class=\"box-right\"><div class=\"content-title\">results\/period<\/div><div class=\"content-desc\">37 \/ 1 week<\/div><\/div>\n<\/div>\n<\/div><\/div><div class=\"kc-elm kc-css-136626 kc_col-sm-3 kc_column_inner kc_col-sm-3\"><div class=\"kc_wrapper kc-col-inner-container\"><div class=\"kc-elm kc-css-808868 kc-feature-boxes kc-fb-layout-3\">\n\n\t<div class=\"content-icon\"><i class=\"nat-money-growthing\"><\/i><\/div><div class=\"box-right\"><div class=\"content-title\">KPI cost<\/div><div class=\"content-desc\">$1.48<\/div><\/div>\n<\/div>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section><section id=\"footer-contact-form\" class=\"kc-elm kc-css-8516605 kc_row\"><div class=\"befbgr\" data-ssc-svg=\"\" data-ssc-img-s=\"\" data-ssc-img-anim=\"\"><\/div><div class=\"befbgr\" data-ssc-svg=\"\" data-ssc-img-s=\"\" data-ssc-img-anim=\"\"><\/div><div class=\"aftbgr\" data-ssc-svg=\"\" data-ssc-img-s=\"\" data-ssc-img-anim=\"\"><\/div><div class=\"aftbgr\" data-ssc-svg=\"\" data-ssc-img-s=\"\" data-ssc-img-anim=\"\"><\/div><div class=\"befbgr5\" data-ssc-svg=\"\" data-ssc-img-s=\"\" data-ssc-img-anim=\"\"><\/div><div class=\"befbgr6\" data-ssc-svg=\"\" data-ssc-img-s=\"\" data-ssc-img-anim=\"\"><\/div><div class=\"aftbgr7\" data-ssc-svg=\"\" data-ssc-img-s=\"\" data-ssc-img-anim=\"\"><\/div><div class=\"aftbgr8\" data-ssc-svg=\"\" data-ssc-img-s=\"\" data-ssc-img-anim=\"\"><\/div><div class=\"kc-row-container  kc-container\"><div class=\"kc-wrap-columns\"><div class=\"kc-elm kc-css-5781006 kc_col-sm-12 kc_column kc_col-sm-12\"><div class=\"kc-col-container\"><div class=\"bgrlabel  kc-elm kc-css-1578166 kc-animated kc-animate-eff-fadeInLeft\" style=\"left:-30px;bottom:-50px;\"><div class=\"inside_wrap\"><div class=\"imgl\"><img class=\"lazyload\"    decoding=\"async\" data-src=\"https:\/\/whynet.agency\/wp-content\/uploads\/2020\/01\/home2_Book.png\" alt=\"\"><\/div><\/div><\/div><div  class=\"ssc_mltttl  kc-elm kc-css-7521054 \"><div class=\"wr deb delb dea dera ssquare ssquarea\"><div class=\"t2\">WANT TO GET THE SAME RESULTS?<\/div><div class=\"t4\">Already have requirements or wishes? Just send them to us!<\/div><\/div><\/div><div class=\"bgrlabel  kc-elm kc-css-126066 kc-animated kc-animate-eff-fadeInRight\" style=\"bottom:-70px;right:60px;\"><div class=\"inside_wrap\"><div class=\"imgl\"><img class=\"lazyload\"    decoding=\"async\" data-src=\"https:\/\/whynet.agency\/wp-content\/uploads\/2020\/01\/home2_Pencil.png\" alt=\"\"><\/div><\/div><\/div><div  class=\"ssc_caldf kc-elm kc-css-5628155 \"><div class=\"caldera-grid\" id=\"caldera_form_1\" data-cf-ver=\"1.9.3\" data-cf-form-id=\"CF65da6029b156a\"><div id=\"caldera_notices_1\" data-spinner=\"https:\/\/whynet.agency\/wp-admin\/images\/spinner.gif\"><\/div><form data-instance=\"1\" class=\"CF65da6029b156a caldera_forms_form cfajax-trigger\" method=\"POST\" enctype=\"multipart\/form-data\" id=\"CF65da6029b156a_1\" data-form-id=\"CF65da6029b156a\" aria-label=\"Main Form EN\" data-target=\"#caldera_notices_1\" data-template=\"#cfajax_CF65da6029b156a-tmpl\" data-cfajax=\"CF65da6029b156a\" data-load-element=\"_parent\" data-load-class=\"cf_processing\" data-post-disable=\"0\" data-action=\"cf_process_ajax_submit\" data-request=\"https:\/\/whynet.agency\/en\/\/cf-api\/CF65da6029b156a\" data-custom-callback=\"caldera_forms_submit_complete\">\r\n<input type=\"hidden\" id=\"_cf_verify_CF65da6029b156a\" name=\"_cf_verify\" value=\"3ed2b54760\"  data-nonce-time=\"1789579168\" \/><input type=\"hidden\" name=\"_wp_http_referer\" value=\"\/en\/wp-json\/wp\/v2\/portfolio\/19470\" \/><div id=\"cf2-CF65da6029b156a_1\"><\/div><input type=\"hidden\" name=\"_cf_frm_id\" value=\"CF65da6029b156a\">\r\n<input type=\"hidden\" name=\"_cf_frm_ct\" value=\"1\">\r\n<input type=\"hidden\" name=\"cfajax\" value=\"CF65da6029b156a\">\r\n<input type=\"hidden\" name=\"_cf_cr_pst\" value=\"19470\">\r\n<div class=\"hide\" style=\"display:none; overflow:hidden;height:0;width:0;\">\r\n<label>Twitter<\/label><input type=\"text\" name=\"twitter\" value=\"\" autocomplete=\"off\">\r\n<\/div><div id=\"CF65da6029b156a_1-row-1\"  class=\"row  first_row\"><div  class=\"col-sm-6  first_col\"><div data-field-wrapper=\"fld_7246007\" class=\"form-group\" id=\"fld_7246007_1-wrap\">\r\n\t<label id=\"fld_7246007Label\" for=\"fld_7246007_1\" class=\"control-label screen-reader-text sr-only\">Your name<\/label>\r\n\t<div class=\"\">\r\n\t\t<input placeholder=\"Your name\"   type=\"text\" data-field=\"fld_7246007\" class=\" form-control\" id=\"fld_7246007_1\" name=\"fld_7246007\" value=\"\" data-type=\"text\"   aria-labelledby=\"fld_7246007Label\" >\t\t\t<\/div>\r\n<\/div>\r\n<\/div><div  class=\"col-sm-6  last_col\"><div data-field-wrapper=\"fld_4314880\" class=\"form-group\" id=\"fld_4314880_1-wrap\">\r\n\t<label id=\"fld_4314880Label\" for=\"fld_4314880_1\" class=\"control-label screen-reader-text sr-only\">Your phone<\/label>\r\n\t<div class=\"\">\r\n\t\t<input placeholder=\"Your phone\"  required type=\"tel\" data-field=\"fld_4314880\" class=\" form-control\" id=\"fld_4314880_1\" name=\"fld_4314880\" value=\"\" data-type=\"phone_better\" aria-required=\"true\"   aria-labelledby=\"fld_4314880Label\" >\t\t\t<\/div>\r\n<\/div>\r\n<\/div><\/div><div id=\"CF65da6029b156a_1-row-2\"  class=\"row \"><div  class=\"col-sm-12  single\"><div data-field-wrapper=\"fld_3955398\" class=\"form-group\" id=\"fld_3955398_1-wrap\">\r\n\t<label id=\"fld_3955398Label\" for=\"fld_3955398_1\" class=\"control-label screen-reader-text sr-only\">Your message<\/label>\r\n\t<div class=\"\">\r\n\t\t<textarea name=\"fld_3955398\" data-field=\"fld_3955398\" class=\"form-control\" id=\"fld_3955398_1\" rows=\"3\" placeholder=\"Your message\"  required=\"required\"  aria-labelledby=\"fld_3955398Label\" ><\/textarea>\n\t\t\t<\/div>\r\n<\/div>\r\n<\/div><\/div><div id=\"CF65da6029b156a_1-row-3\"  class=\"row \"><div  class=\"col-sm-12  single\"><input    type=\"hidden\" data-field=\"fld_2635007_utm_source\" class=\" form-control\" id=\"fld_2635007_utm_source_1\" name=\"fld_2635007_utm_source_1\" value=\"\" data-type=\"utm\"   aria-labelledby=\"fld_2635007Label\" ><input    type=\"hidden\" data-field=\"fld_2635007_utm_medium\" class=\" form-control\" id=\"fld_2635007_utm_medium_1\" name=\"fld_2635007_utm_medium_1\" value=\"\" data-type=\"utm\"   aria-labelledby=\"fld_2635007Label\" ><input    type=\"hidden\" data-field=\"fld_2635007_utm_campaign\" class=\" form-control\" id=\"fld_2635007_utm_campaign_1\" name=\"fld_2635007_utm_campaign_1\" value=\"\" data-type=\"utm\"   aria-labelledby=\"fld_2635007Label\" ><input    type=\"hidden\" data-field=\"fld_2635007_utm_term\" class=\" form-control\" id=\"fld_2635007_utm_term_1\" name=\"fld_2635007_utm_term_1\" value=\"\" data-type=\"utm\"   aria-labelledby=\"fld_2635007Label\" ><input    type=\"hidden\" data-field=\"fld_2635007_utm_content\" class=\" form-control\" id=\"fld_2635007_utm_content_1\" name=\"fld_2635007_utm_content_1\" value=\"\" data-type=\"utm\"   aria-labelledby=\"fld_2635007Label\" ><\/div><\/div><div id=\"CF65da6029b156a_1-row-4\"  class=\"row  last_row\"><div  class=\"col-sm-12  single\"><div data-field-wrapper=\"fld_1739855\" class=\"form-group\" id=\"fld_1739855_1-wrap\">\r\n<div class=\"\">\r\n\t<input  class=\"btn btn-default\" type=\"submit\" name=\"fld_1739855\" id=\"fld_1739855_1\" value=\"Send\" data-field=\"fld_1739855\"  >\n<\/div>\r\n<\/div>\r\n\t<input class=\"button_trigger_1\" type=\"hidden\" name=\"fld_1739855\" id=\"fld_1739855_1_btn\" value=\"\" data-field=\"fld_1739855\"  \/>\n<\/div><\/div><\/form>\r\n<\/div>\r\n<\/div><div class=\"bgrlabel  kc-elm kc-css-7089613 kc-animated kc-animate-eff-fadeInRight\" style=\"top:100px;right:-230px;\"><div class=\"inside_wrap\"><div class=\"imgl\"><img class=\"lazyload\"    decoding=\"async\" data-src=\"https:\/\/whynet.agency\/wp-content\/uploads\/2020\/01\/home2_Plant.png\" alt=\"\"><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section><\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"featured_media":19317,"parent":0,"comment_status":"closed","ping_status":"closed","template":"","categories":[66],"tags":[93],"class_list":["post-19470","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","category-facebook-ads-instagram","tag-meta-ads-instagram-en-2"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v21.3 (Yoast SEO v26.7) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Facebook advertising campaign setup and optimization for permanent makeup services - WhyNet<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/whynet.agency\/en\/portfolio\/permanent\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Facebook advertising campaign setup and optimization for permanent makeup services\" \/>\n<meta property=\"og:description\" content=\"SAD MANKA TATTOO Permanent makeup Facebook Ads Permanent makeup Presenting the project\u2019s objectives and achievements PROJECT DESCRIPTION:Permanent makeup WEBSITE URL:https:\/\/instagram.com\/manka_tattoo_ink About the project: This was the client\u2019s first advertising launch.Goal \u2013 to analyze demand.It was possible not only to test interest but also to generate the required number of bookings for a week.Out of 37...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/whynet.agency\/en\/portfolio\/permanent\/\" \/>\n<meta property=\"og:site_name\" content=\"WhyNet\" \/>\n<meta property=\"article:modified_time\" content=\"2025-05-14T21:12:51+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/whynet.agency\/wp-content\/uploads\/2025\/05\/sdfcase.png\" \/>\n\t<meta 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